Description taken from here.
Traction has 6 chapter, one chapter for each of the 6 "key componets" to your business. The thing I really like about Traction, is the fact that after each of the 6 chapters, there is a quiz. You can quiz and tally yourself, with answers and percentages of the quiz you have done on the back of the quiz page.
Pictures are worth a million words, and Traction has graphs littered all over it's pages. Another thing I really love about 'how to do' books, is the fact that Traction has an index. I am a organizing freak. Because of this, everything must have it's own place, and that is what an index does for me. Everything has a place in it, and that is one of the reasons I love it so much.
Traction tells business owners how to analyze people and data. It descibes how to deal with people and the complete business process. I think that many starting up business owners could find this to be a helpful book.
To buy Traction, you can purchase it here on amazon.com for roughly $20
Traction is a Hardcover, however, it is also available in eBook format.
Traction: Get A Grip On Your Business
by Gino Wickman
eos; 1st edition (October 8, 2007